Hospitality and venues

Casa Ferrante

Ingredient-led restaurant. One room, 34 staff.

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$892,400

annual revenue

38

decisions

2

directors

5

years

34

team

Open a second restaurant, or make this one pay better.

The debate they have open today.

What it is like

RevenueMaturityComplexityPaceRiskUpside
Revenue6
$892,400 a year, on a 9% net margin.
Maturity7
Five years in. Kitchen and floor both settled.
Complexity9
Staff, suppliers, waste, shifts and a split working day.
Pace8
Immediate. Service does not wait for a committee.
Risk8
Staff turnover and the price of what they buy.
Upside5
The room is full. Growing means opening a second one.

Its board

Its rooms

Boardroom · Kitchen and floor

3 decisions. 35 more inside.

These are only 3 of the 38 documented decisions of Casa Ferrante.

  1. Raising menu prices 12% and losing 8% of the regulars

    Net margin did not work. They raised prices knowing part of the regular crowd would not follow. 8% left and it was worth it.

  2. Cutting the menu from forty dishes to twenty two

    Waste was running at 11% and the kitchen could not keep up at peak. At twenty two it fell to 6%, which in this house is about $31,000 a year.

  3. Buying fish straight off the dock three days a week

    An hour and a half before dawn from someone in the house. It cuts cost 18% and it forces the menu to change with whatever came in, which is what people came here to be told.

38 documented decisions

3 visible35 inside the .ziri

With their reasons, their dates, the rooms where they were decided and the links to every person who took part.

File language
Download .ziri in EN